Lesson 1: Introduction

Welcome to Lesson 1. In this section, you will get a quick overview of NPD tools categories. 

Before we start, please have a look at what your virtual assistant wants to say:

The 2012 PDMA CPAS study (1) showed that the best companies are 30-50% more likely to use R&D and design tools than the rest.

NPD Tools are divided into the following 9 categories:

The scope is to provide an overview of project management applied to product development. Indeed, project management is a extensive branch, well structured with different international institutes that provide different levels of certification. Risk Management is important aspect of project management and one of the 10 knowledge areas defined in PMBOK Guide.

The creating process of generating, developing and communicating new ideas, where an idea is a basic element of thought that can be either visual, concrete, or abstract.

The process of analyzing the likely success of a project or new product.

The most important element of feasibility analysis.

One or more products are selected. Note that that tools listed in this section are useful any time different concepts must be assessed or selected.

It includes the detailed description of the product concept and techniques to define requirements to clarify the product design and to provide quantification and objectivity:

  • CAD and Rapid Prototyping
  • Quality Function Deployment, also known as” House of Quality”.

The list of product design tools is long and varied. It includes, for example, a wide range of simulation software, which are considered out of scope of this section.

On the other hand, two complimentary approches will be described:

  • Design for “X”
    • manufacturing
    • assembly
    • six sigma
    • cost
  • TRIZ

Prototyping is the process of developing an approximation of the product. Prototypes are useful at different stege of the product development process.

Whenever innovative and valuable ideas are generated, new IP must be carefully evaluated and eventually protected.


1) Hyunjung Lee and Stephen K. Markham PDMA Comparative Performance Assessment Study (CPAS): Methods and Future Research Directions 

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